Venture Concept No.2

Opportunity 

I think there’s an opportunity to promote extra knowledge to shy folks or deterrence by uninterested people. What I’m referring to is dealing with rejection before being rejected and at the same time keeping others away without having to say no or be in an uncomfortable situation. Meanwhile you can still use this tool to gather intel for you and set yourself up for success.
  This opportunity is a dating app, a dating app that displays the profiles of those also on it within 50 yards from you, within eye contact distance. A dating app that will increase the odds of David that would rather not talk to Ashley because he assumes she has a boyfriend and will reject him.
  Current dating apps are outdated and don’t work within eye contact distances, some females are using tinder only as swiping entertainment to see how many matches they can get without following through, and even meeting up is difficult because you have never seen this person before and it can be awkward.  Also, current dating apps have you write paragraphs about yourself like it’s some type of interview; it’s not effective.
  In my high school days, you either talked to somebody face to face or were introduced to somebody by a friend or relative then liked each other, all in person-- real spark. This app promotes that. Here is how it would work and the problems it would solve: so, Fred is afraid of rejection and is too shy to speak to Kate, what he doesn’t know is that Kate thinks he’s cute and is single too; Fred doesn’t commit, a lose lose situation for both. In my opportunity belief app, both parties will be able to see each other’s pictures after glazing at one another in person first. However, Fred will have access to fragments of information disclosed by Kate already, increasing his odds of success. For example, single, not interested in anything, or only into carrots.
  This opportunity can also solve the problem of certain people who rather not have others approach them for xyz reason, Kate sees Josh has “Married and in love” under his picture, so she stays away from him and keeps looking around. Knowledge is power, and this app gives folks more knowledge about this alluring person seating across from them without throwing away their shot.
  What are the forces or changes in the environment creating this opportunity? People are shy. These days they are socially distant and even awkward in person. Yet, folks still feel attraction for others and want to date, but don’t have the willingness to talk to a total stranger and get to know them because of fear of rejection.
How is this market defined geographically and demographically? Anybody that is over 18 and in the United States is in the market, this app can be downloaded everywhere the user has access to the internet, also used anywhere where your phone has signal and users decide to activate it.
  How are customers currently satisfying this need? They are either brave or using other dating applications, or both. How loyal are they to whatever they use now? Their loyalty depends on how their experience with the app went, or if it even worked once for them. Also, if they go out and potential partners keep turning them down, people might lose faith on themselves and stop trying.
  How big is this opportunity? This opportunity is unique, and I think due to how everybody is glued to their phone screens these days it will help increase the usage of it. How long will the “window of opportunity” be open? I believe it will stay open until another individual with the same entrepreneurial abilities and experiences as mine realizes this need and comes up with the same idea.

Innovation 

This dating app brings added values to going out and meeting a new potential partner, creates a friendlier more effective approach to what current mobile dating applications provide. This dating app business will charge Standard users $1 a month and Alpha users $3 dollars for their advanced premium experience, including more tools and services. The charges will start after a free month of use.

Changes and adaptations

The changes and adaptations I will employ moving forward will be, (1) a good lawyer, (2) Have my staff sign a non-compete and (3) have a power of attorney ready and established in case something happens to me.